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Abstract Waves

LESET switched from Boost Commerce to Frenzy AI and saw a 128% revenue increase

LESET.com, Frenzy AI personalization, site search, product recommendations, collection pages

+128%

Revenue Increase

+124%

Conversion Rate Increase

64x

Return On Investment

Full Case Study Video

“Frenzy AI is enabling LESET to manifest our editorial vision by delivering automated product bundles that exhibit human-like curation quality. Our website and customer experience is now fully dynamic and personalized for every customer.”

Bowan Hesslegrave
Digital Manager

Bowan Hesslegrave, LESET.com, Frenzy AI personalization, site search, product recommendations, collection pages
LESET.com, Frenzy AI personalization, site search, product recommendations, collection pages
  • LESET sought a powerful personalization system capable of delivering accurate recommendations tailored to each customer’s distinct preferences while also promoting the purchase of LESET clothing as coordinated sets or bundles. At the time, they relied on Boost Commerce, which necessitated manual merchandising and extensive configuration to enable cross-selling capabilities.

  • By using Frenzy AI’s shopper personality engine, LESET gathers detailed information about each visitor to their website. This information helps LESET suggest product bundles that perfectly match each person’s preferences in real-time. This approach improves sales at every step of the customer journey. Frenzy’s solutions provide a variety of features, such as:

    • AI powered site search

    • AI powered landing pages

    • AI powered recommendations

    • AI powered product bundles

    • Cart cross-sell and upsell

    • 1:1 Personalization end-to-end

  • Upon implementing our Shopify plugin, LESET experienced a remarkable shift in their business. They witnessed a noteworthy 128% growth in average revenue generated from each customer and an impressive 124% increase in conversion rates. These improvements have allowed LESET to successfully sell more product bundles, capturing the attention of customers and driving their sales to new heights.

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