New Features 11-4-24
Top 5 Users: This drop-down lets you explore your top 5 customer affinity profiles, including their purchase history and the tailored...
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Resources for
Shopify Store Managers
Here is where we share our best practices and learnings in the fast-changing landscape of Shopify eCommerce and site merchandising.
Satisfied with your current merchandising tool?
A/B test it against Frenzy AI and evaluate store performance with a 30-day trial.
James Chang
Oct 172 min read
Shopify Sites Need an App-Like Experience for Mobile Users
It’s no secret - mobile shopping is taking over. In fact, mobile commerce is projected to account for $2.5 trillion or 60% of global...
240
James Chang
Oct 31 min read
How Frenzy AI Personalization Works
1.Frenzy AI tracks each site visitor's activity, including search behavior, collections viewed, product clicks, add-to-cart actions,...
460
James Chang
Oct 13 min read
The Power of Search and Personalization Working Together (Shopify Semantic Search vs. Frenzy AI Search)
Shopify's investment in their AI-powered Semantic Search, especially with the recent hire of a former Microsoft executive Mikhail...
280
James Chang
Sep 262 min read
Is Your Shopify Store Ready for AI Merchandising?
For AI personalization to be truly effective, your Shopify store needs a certain level of web traffic and product variety. Based on our...
310
James Chang
Sep 252 min read
The Different Types of Personalization
Here are the different types of personalization that Shopify Store Managers can utilize. 1. Audience Personalization : This type of...
410
James Chang
Sep 182 min read
Why Too Many Product Carousels Can Hurt Your Shopify Store
Don’t overwhelm your customers with too many product carousels on your eCommerce site. Stick to a few smart ones that recommend the right...
350
James Chang
Sep 182 min read
57% of Online Shoppers Don’t Scroll Past the First Few Rows of Product Results
Attention spans are shorter than ever. Research shows that 57% of customers don’t scroll beyond the first few rows of products when...
340
James Chang
Aug 231 min read
Don't Blindly Increase Ad Spend
Looking to improve YoY growth or offset declining sales? Just increase your ad spend! 🤑 It seems like an obvious mistake but we see so...
230
James Chang
Aug 212 min read
Key Factors of Successful Shopify Stores
Here are the top key factors we've observed that separate the successful Shopify stores/D2C Brands we work with from the...
210
James Chang
Aug 211 min read
A/B Test EVERYTHING pt.2
Have you ever made some site updates that you were really excited about only to see your revenue and conversion rate immediately drop the...
120
James Chang
Aug 211 min read
A/B Test Everything Pt.1
Every change you make on your Shopify store should be thoroughly A/B tested against the previous state. Whether re-arranging a collection...
120
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